Registering your toll-free number helps carriers verify your business and ensures your SMS messages are delivered reliably. Once your Toll-Free SMS Campaign is approved, you can send compliant SMS messages for notifications, reminders, customer support, appointment updates, marketing campaigns, and more.

Why register a Toll-Free SMS Campaign?

Registering your toll-free number provides several benefits:

  • Improve SMS delivery rates

  • Reduce message filtering and blocking

  • Meet carrier compliance requirements

  • Send bulk SMS campaigns with confidence

  • Build customer trust with a verified business sender

  • Support customer notifications, authentication, marketing, and customer service messaging

Before You Register 

Prepare the following information:

  • Legal business name

  • DBA (Doing Business As) or brand name (if applicable)

  • Business address

  • Company website

  • Business contact information

  • SMS campaign details

  • Sample SMS messages

  • Customer opt-in process

  • Toll-free number

Please Note

  • Only Textr Team Owners can submit a Toll-Free SMS Campaign registration.

  • All registration information must be completed in English.

  • Toll-free SMS Campaign Registration is free.

  • Carrier review typically takes up to 14 business days.

  • SMS messaging cannot be used until your campaign has been approved.

Special Reminder: Chinese companies are also eligible to apply.

Register a Toll-Free SMS Campaign

1. Open Textr Team

Sign in to the Textr Team Web App: https://team.textrapp.com/.

A toll-free number is required before you can register a Toll-Free SMS campaign. If you don't already have one, go to Numbers → Select Country → US/CA Toll Free to subscribe to a toll-free number.

2. Start registration

Navigate to: Settings → Register SMS Campaign → Register

3. Complete the registration

Fill in the following information in English:

  • Business Information

    • Legal Name

    • DBA or Brand Name

    • Business Address

    • Website

  • Business Contact

    • First Name

    • Last Name

    • Phone Number

    • Email Address

  • Campaign Details

    • Describe how SMS will be used

    • Explain where customers find your business phone number

    • Provide sample SMS messages

    • Explain how customers opt in

    • Indicate whether you previously used another messaging provider

    • List any URLs included in your messages

4. Select a toll-free number

Choose the toll-free number to register.

5. Track your registration

You can view the registration status at any time. If your application is rejected, update the required information and submit a new registration.

Required Campaign Registration Information

Carriers require the following information to verify your Toll-Free SMS Campaign. Prepare the information in advance and ensure that all details are accurate, complete, and up to date.

If you need assistance completing the registration or are unsure how to fill out any of the required fields, please contact team.support@textrapp.com. You can also refer to this article for Brand Information, Campaign Description, Opt-in Process, and Message Flow.


Required Information

What to provide

Business Name

Registered business name

Business Address

Full legal address

Business Contact

First name and last name

Contact Information

Email and phone number

Business Registration Number

EIN (US) or local business registration number

Business Registration Type

Registration authority/type

Business Entity Type

Public, Private, Non-Profit, Government, or Sole Proprietor

Registration Country

Country where the business is registered

Toll-Free Number

Number to be verified

Monthly SMS Volume

Existing and projected message volume

Campaign Summary

Explain your SMS use case

Sample Messages

Provide examples that match to your use case

Customer Opt-In

Explain exactly how customers subscribe

Advertising Messages

Indicate Yes or No

Previous Messaging Service

New, Short Code, or Long Number

Previous Provider Details

Required if migrating

Where Number Is Published

Website, store, marketing materials, etc.

Corporate Website

Company website

URLs & Phone Numbers

List all URLs and phone numbers that may appear in messages


FAQ

Who can submit a Toll-Free SMS Campaign?

Only Textr Team Owners can submit a registration.

Do I need to pay for registration?

No. Toll-Free SMS Campaign registration is free.

How long does approval take?

Carrier review typically takes up to 14 business days.

Can I send SMS while waiting for approval?

No. SMS messaging is unavailable until the campaign has been approved.

What happens if my application is rejected?

You can review the rejection reason, update the required information, and submit a new campaign.

Why do carriers require campaign registration?

Carrier verification helps reduce spam, improve SMS delivery, and ensure compliance with industry regulations.

Can I use one toll-free number for multiple campaigns?

Each registration is associated with the selected toll-free number. If your messaging use case changes significantly, you may need to submit a new campaign.

Why do I need to list URLs?

Listing all URLs in advance helps carriers recognize legitimate links and reduces the chance of your messages being blocked.